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Insurance day of giving

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Open-access content Monday 1st November 2021
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On Thursday 4 November, the insurance profession is uniting against dementia. Your support can help fund the vital work that the Alzheimer’s Society is carrying out, at a time when people affected by dementia need help more than ever.

There are currently about 850,000 people living with dementia in the UK. This is projected to reach 1.6 million by 2040. Almost half of the 300,000 people working in the UK insurance sector will be affected by dementia in their lifetime, either directly or through a loved one.

The recent coronavirus pandemic has left most of these people cut off from the vital networks and loved ones that support them to perform everyday tasks and routines. In some cases, social isolation can irreversibly accelerate their condition.

The Alzheimer’s Society is the only place many of these people can turn to, making this service vital for hundreds of thousands of people.

For more information and how to get involved, visit: www.alzheimers.org.uk

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This article appeared in our October/November 2021 issue of The Journal.
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